In 1969 Unilever launched the first fabric conditioner in the UK, since then Comfort has become the market-leader in 15 countries across the globe. Our aim was to rebrand Comfort from scratch, taking into account that so many different countries and markets will be using the design locally.

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  • Agency

  • Ogilvy & Mather

  • Role

  • Head of Art

  • Client

  • Unilever: Comfort